BluebirdAi Pty Ltd | ABN: 85 696 013 788 | ACN: 696 013 788
This Cookie Policy explains how BluebirdAi Pty Ltd ("BluebirdAi", "we", "us") uses cookies and similar tracking technologies on the Ultragent website (www.ultragent.ai) and Platform. It explains what these technologies are, why we use them, and your rights to control their use.
This policy should be read together with our Privacy Policy, which explains more broadly how we collect and use personal information.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website or use a web application. They are widely used to make websites work, to improve efficiency, and to provide information to website owners.
Similar technologies include web beacons (also called pixel tags or clear GIFs), local storage objects, and session storage — these work in a similar way to cookies and are covered by this policy. We refer to all of these collectively as "cookies" throughout this policy.
Cookies can be "session" cookies (deleted when you close your browser) or "persistent" cookies (which remain on your device for a set period or until deleted). They can be set by us ("first-party cookies") or by third parties whose services we use ("third-party cookies").
2. Types of Cookies We Use
We use the following categories of cookies. The table below summarises each type, its purpose, and whether it is essential.
| Category | Type | Purpose | Essential? |
|---|---|---|---|
| Strictly Necessary | Session / Persistent | Essential for the Platform to function. Enable core features such as user authentication, session management, security controls, and load balancing. Cannot be disabled without breaking the Service. | Yes — cannot be disabled |
| Functional / Preference | Persistent | Remember your preferences and settings (e.g. language, time zone, dashboard layout) to provide a personalised experience across sessions. | No — optional |
| Analytics & Performance | Persistent | Help us understand how visitors use the website and Platform. We use tools such as Google Analytics to collect aggregated, anonymised usage data (pages viewed, session duration, error rates) to improve performance and user experience. | No — optional |
| Marketing & Advertising | Persistent | Used to deliver relevant advertising, track the effectiveness of campaigns, and limit the number of times you see an ad. May be set by us or by third-party advertising partners. | No — optional |
3. Specific Cookies We Use
3.1 Strictly Necessary Cookies
Examples of strictly necessary cookies we set include:
- Session authentication tokens: maintain your logged-in state.
- CSRF protection tokens: protect against cross-site request forgery attacks.
- Load balancer cookies: route your requests to the correct server.
3.2 Analytics Cookies
We use Google Analytics (provided by Google LLC) to collect aggregated information about how users interact with our website. Google Analytics sets cookies that collect information including your IP address (anonymised), browser type, pages visited, and time on site. This data is processed by Google in accordance with Google's Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.
3.3 Marketing Cookies
We may use cookies from third-party advertising platforms (such as LinkedIn Insight Tag, Meta Pixel, or Google Ads) to measure the effectiveness of our advertising campaigns and to serve relevant ads on third-party platforms. These cookies are only placed if you consent via our cookie consent banner.
4. Third-Party Cookies
Some cookies on our website and Platform are set by third parties whose services we use. We do not control these third-party cookies. The relevant third parties' own privacy and cookie policies govern their use of cookies. Third parties whose cookies may be present include:
- Google LLC (Google Analytics, Google Ads, reCAPTCHA)
- LinkedIn Corporation (LinkedIn Insight Tag)
- Meta Platforms, Inc. (Meta Pixel)
- Intercom, Inc. (customer support chat widget)
- Stripe, Inc. (payment processing)
This list may be updated from time to time. The most current version is maintained on our website.
5. Your Cookie Choices and How to Manage Them
5.1 Cookie Consent Banner
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or reject non-essential cookies. You can update your preferences at any time by clicking the "Cookie Settings" link in the footer of our website.
5.2 Browser Controls
Most web browsers allow you to control cookies through browser settings. You can:
- block all cookies (note: this may prevent the Platform from functioning correctly);
- delete cookies already stored on your device;
- set your browser to notify you when cookies are placed; or
- allow cookies only from websites you trust.
Instructions for managing cookies in common browsers:
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
- Apple Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and site permissions
5.3 Opt-Out Tools
You may also opt out of interest-based advertising through industry opt-out tools:
- Your Online Choices (EU): www.youronlinechoices.com
- Network Advertising Initiative (US): www.networkadvertising.org/choices
- Digital Advertising Alliance (AU): www.youradchoices.com.au
5.4 Do Not Track
Some browsers include a "Do Not Track" (DNT) feature. As there is no consistent industry standard for responding to DNT signals, our website does not currently alter its behaviour in response to DNT signals. We will revisit this as standards evolve.
6. Cookies and Personal Information
Some cookies we use may collect personal information (such as your IP address or browsing behaviour). Where cookies collect personal information, that information is handled in accordance with our Privacy Policy. Where cookies collect data that can be linked to an individual, we treat it as personal information and apply the Australian Privacy Principles accordingly.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies and tracking technologies we use, or for legal and operational reasons. We will post the updated policy on our website with a revised effective date. We encourage you to review this policy periodically.
8. Contact Us
If you have any questions about this Cookie Policy or our use of cookies, please contact us:
BluebirdAi Pty Ltd
7 Gracemere Crescent, Glenorie NSW 2157, Australia
Email: privacy@bluebird.com.au
Website: www.ultragent.ai
© 2024–2026 BluebirdAi Pty Ltd. All rights reserved.